Kartra Pricing: Plans, Limits and Costs

Current Kartra plans

As checked October 17, 2026, Kartra’s public pricing page lists Essentials at $59 per month or $52 per month with annual billing, Starter at $119 or $99, and Growth at $229 or $189. These are public list prices, not personalized quotes.

Pricing pages also show trials and promotional terms that can change. Confirm the final checkout price, renewal terms and applicable taxes before purchasing.

Essentials limits

The public plan table lists 500 contacts, 10,000 emails per month, one domain, five pages, one product and one membership or course on Essentials. It also lists a 5% Kartra transaction fee.

This tier can suit a narrowly scoped launch, but a growing funnel business may hit page or contact limits quickly. Payment-processor charges are a separate consideration.

Starter limits

Starter lists 2,500 contacts, unlimited pages, products and memberships, one custom domain, video hosting, calendars and five team members. Kartra lists a 0% platform transaction fee on Starter.

Unlimited messaging claims still need interpretation against fair-use and deliverability terms. Confirm any SMS, usage or compliance charges for your actual workflow.

Growth and advanced capabilities

Growth lists 12,500 contacts and three custom domains, with webinar, advanced automation, affiliate management, helpdesk and quiz/survey capabilities in the higher-tier feature comparison.

Do not buy Growth just for a label. List the exact features you need and verify eligibility in the current comparison table.

Monthly versus annual billing

Annual billing reduces the displayed effective monthly price, but generally increases the upfront commitment. Calculate the annual charge, possible renewal rate and cost of cancellation.

If your business model is unproven, the flexibility of a monthly term may be worth more than the displayed annual discount.

A realistic total cost example

A 2,000-contact business needing unlimited sales pages, multiple products and video hosting would not fit the published Essentials allowances; Starter is a more relevant starting comparison.

Add payment-processing fees, domains, migration work, any third-party integrations, email list cleaning and staff time. Do not treat the base subscription as the full operating cost.

What can change your plan

Contact growth, page count, products, domains, webinar needs, agency capacity and advanced automation can all affect the required tier.

Forecast realistic usage twelve months ahead. Review plan limits before importing a large list or committing to a complex funnel architecture.

Pricing decision checklist

Write down contacts, sends, domains, active products, memberships, team seats, payment volume and must-have automations. Then compare each requirement with the official plan table.

Save the pricing page and date of your decision. Kartra may revise bundles, trials or promotions after publication.

Evaluate a real customer journey

Start with one actual business objective: book a consultation, sell a digital product, enroll a member or qualify a lead. Build the corresponding entry page, form or checkout, follow-up, and delivery steps.

Use a test contact to verify what is stored and triggered. A visually attractive funnel is not enough if contact records or purchase access fail.

Operational and data considerations

Define who owns domains, payment processors, customer records and integrations. Verify account permissions, exports, billing control and how your team would leave the platform.

If several people manage the site, document routine editing and incident handling. Hidden administration work can outweigh an apparent subscription saving.

SEO, accessibility and mobile checks

Review metadata, headings, canonical URLs, responsive navigation, image sizing and meaningful form labels. Publish important content in accessible HTML and confirm the mobile purchase path works.

For an established site, map redirects before moving URLs and preserve analytics continuity. A platform migration is not an SEO shortcut.

Questions before committing

Which features generate revenue today? Which integrations are non-negotiable? How many contacts and products will you have next year? Who maintains campaigns?

Answer these questions before comparing plans. The best platform is the one that reliably supports the operating model you actually have.

Plan a meaningful pilot

A useful trial should replicate a real offer, not a decorative homepage. Build the page, form, contact record, follow-up and purchase or booking flow. Test each stage on mobile and desktop with sample data. Keep a written list of every workaround and any uncertainty about plan eligibility.

Account security and consent

Give staff the minimum access required, enable available account safeguards, and retain control of your domain and payment processor. Explain what subscribers are agreeing to, respect opt-outs, and review relevant privacy requirements before importing contacts. A connected platform does not remove these responsibilities.

Analytics and optimization

Define the outcome before inspecting a dashboard: a qualified lead, completed sale, booked call or retained member. Verify event definitions and test whether page, email and purchase data connect correctly. Use enough data before interpreting a conversion-rate difference, and avoid claiming that a tool itself guarantees results.

Integration dependencies

Even a broad suite rarely replaces every business system. Document required connections to accounting, calendars, analytics, payment providers and existing customer databases. For each integration, check whether the data flows both ways, how errors appear and who will troubleshoot failures.

Long-term maintenance

Have the person who will own the site update a page, revise an automation and locate a customer record. Document recurring tasks, permission needs and expected support. A platform that is simple during initial setup can still be expensive to operate if ordinary changes require specialist help.

Migration considerations

If moving from an established platform, inventory live URLs, subscriber lists, tags, payment arrangements, products, access permissions and automations. Plan redirects for changed URLs and verify historical customer data can be retained where required. Test a small migration before changing production traffic.

Official product sources

Kartra pricing (opens in a new tab) · Kartra sales funnels (opens in a new tab) · Kartra feature overview (opens in a new tab)

Related Kartra research

Kartra platform hub · Kartra Platform: Features, Funnels and Fit · Kartra Review: Features, Pros, Cons and Fit · Best Kartra Alternatives: Compare Your Options · Compare platforms